Global Marketing Strategy and Branding

Global Marketing Strategy and Branding

adminArticle

When it comes to global marketing strategies, creating strategies that work for every separate local market based on the target audience is the most important thing. It’s difficult to reach …

18 Global Marketing Strategies and Examples

18 Global Marketing Strategies And Examples

JenniferArticle

So, let’s see what a great international marketing strategy looks like for these wildly successful global companies that operate numerous sub-brands, products, and services. In some cases, they are juggling …

How to make marketing in China PIPL-compliant

How to make marketing in China PIPL-compliant

SilkdriveArticle

China’s second draft of the Personal Information Protection Law (PIPL) [1] regulates how organisations may collect, use, store and transfer personal information of residents in the People’s Republic of China (PRC). Patric Sawada, …

How Europe And Japan Can Connect Cross-Cultural

How Europe and Japan can “Connect”?

SilkdriveArticle

Silkdrive has joined in a collaborative partnership with Kawatani Takashi of the Diversity Management Institute to provide cross-cultural training to successfully do business in Japan, work with Japanese colleagues or …