Lean Canvas and Running Lean, the book by Ash Maurya

Lean Canvas: explained in 20 min. + FREE TOOL

Lean Canvas is modeled after the Business Model Canvas, with a few changes that makes it even more actionable and suitable for startup founders and starting entrepreneurs.

Writing a business plan? or launching your startup?

I wrote a business plan for launching my first e-commerce startup in 2008, because the bank needed it to process a loan request. But even with this plan, my business was doomed to fail and it cost me a lot of time and money!

This was before I learned about the Lean Canvas.

When you are, as an entrepreneur, transitioning from the ideation phase to building your startup you already made a lot of assumptions.

This is where most startups fail!

You might still need a business plan when you have to go to the bank. But before you decide to go big, focus on validating every assumption that your business model is built on.

The Lean Canvas

It is created by Ash Maurya, writer of the book Running Lean. It focuses on problems, solutions, key metrics, and the so-called ‘unfair advantage’.

It is the most basic starting point for your startup, and you will find that too many existing businesses actually fail to grow because they are built on invalid assumptions.

And you just cannot grow a company based on unvalidated assumptions. You have to achieve product-market fit, before you can grow.

Don’t make the same mistake, use the resources below and unleash your growth!

Why Lean Canvas vs Business Model Canvas? | ARTICLE

This article will explain in detail the idea of Ash Maurya behind his creation of the Lean Canvas and look at the differences with the Business Model Canvas.

Why Lean Canvas vs Business Model Canvas?

Lean Stack | FREE TOOL

If you want to give it a try and start your Lean Canvas, there are a few good tools online to help you out. One of them is from the creator himself, called Lean Stack and you can signup here:

Create your Lean Canvas for free

Capture your business model in 20 minutes | VIDEO

Learn how to use the canvas in only 20 minutes from the creator himself.
It will only take 20 minutes of your time.